ZALORA, Asia’s Online Fashion Destination, introduces global beauty brand, Benefit Cosmetics, greatly increasing the beauty assortment available on ZALORA websites. Beauty buffs from Singapore, Malaysia and Philippines can shop their favourite Benefit products anytime, anywhere on ZALORA from today. To celebrate the launch, ZALORA customers can look forward to a range of specially curated launch offers and promotions including exclusive deals, bundle sets and early access to latest products only available on ZALORA.
Known for their colourful personality, creative packaging and instant beauty solutions, Benefit debuts on ZALORA with iconic collections and bestselling products, including rose-tinted cheek and lip stain “Benetint”, pore-minimising makeup “POREfessional and “Gimme Brow” volumising eyebrow gel. Aside from the standard full range of collections and products, customers can get their hands on Benefit’s latest products like “GALifornia” golden pink blusher as well as early access to limited edition items like “They’re Real!” lengthening mascara in a custom crystal-cut design and “They’re Real! Red on!” red matte lip colour in a universal red that suits all skin tones.
Natalie Lee, ZALORA Group Category Director for Women’s Shoes, Accessories and Beauty commented: “We’re excited to be teaming up with a fun-loving brand like Benefit and to bring them on ZALORA as we’re always looking to delight our customers with the best assortment of beauty brands and products. We also feel that Benefit’s mission to continually give women around the world added confidence and help them look and feel more beautiful is in line with our beliefs and through this partnership, we hope to further promote the cause.”
“We’re delighted to be partnering with ZALORA. Benefit is all about fun and instant beauty solutions, not to forget our outstanding brow collection based on 40 years of Brow expertise. Being available on
ZALORA means Benefit enthusiasts are now just a click away from the beauty products they love! Careful though, a Benefit product in your beauty pouch make you smile everyday!” said Victor Saint- Pere, General Manager, Southeast Asia at Benefit Cosmetics.
To mark the brand’s debut on ZALORA, 30 bundle sets like “Wow Your Brow”, “Bright Eye Look” and “Contour and Highlight” featuring their signature products will be available exclusively on ZALORA at special prices. For 48 hours only, customers can enjoy 20% off all Benefit products from 7 September to 8 September starting from midnight. On top of that, customers who spend S$60 and above on Benefit products will receive fun-sized versions of classic favourites such as POREfessional, Brow Sampling Kit and They’re Real! Double The Lip, in the form of a surprise gift worth up to SGD60. Limited quantities available.
Devoted fans can get their dose of Benefit’s innovative instant beauty solutions conveniently online.