The launch of Bolon Eyewear’s standalone boutique in Singapore is part of the brand’s goal towards establishing a greater store-customer relationship as well as the opportunity to build and enhance its brand presence in the market. The new Bolon Eyewear boutique offers their latest Spring/Summer 2017 Collection and Kids’ range.
A firm believer in embracing individuality and personal style, Bolon Eyewear designs aim to inspire women and men with unique and modern looks tailored to one’s individual style. The eyewear brand does not impose trends to follow, but rather, suggests various design collections to suit one’s style.
Bolon Eyewear offers a large collection of optical and sunglasses that provides the choice of different fashion designs, all without breaking the pocket. The brand understands the importance of design and technological artistry by using premium materials for the best quality of frames and lenses. Every frame is comfortable to wear, ultra lightweight, resistant and provides a good fit for Asian face features. Part of the sunglasses collection provides polarized lenses, offering the best protection against the sun.
Diversity is one of the core values of Bolon Eyewear and the lifestyle label believes that each person has their own style and personality which should be celebrated.
Each of Bolon Eyewear’s ambassadors boast their own personalities and well-defined sense of fashion and style. Each ambassador has been hand-selected by the brand to appeal to various markets, making Bolon Eyewear a brand for everyone by offering different styles to meet everyone’s needs.
Located at Wisma Atria, the interior design centres around a clear, iconographic and instantly recognizable product presentation. White panels, set at the right heights, create a three- dimensional grid on the presentation walls. Each pair of eyewear sits on its mini stage, awaiting for shoppers to try it on.
Shoppers will be spoilt for choice as they enter the new boutique and are welcomed by the vast selection of frame designs tailored to their different styles.
The Latest Bolon Eyewear Collection
Shoppers will find in the new collection classic styles such as cat eye, wayfarer and aviator but redesigned with the BOLON touch adding elements into the frames to give an elegant and chic fashion look.
You will also find Bolon Eyewear new signature styles such as the 2017 special edition, with the double-lenses series: combination of craftsmanship and innovation where unique, exclusive frames are created. Each frame from the special edition has a very unique geometric shape that is made with high-level qualitative selected materials, offering boundless mirror surface overlapped with colorful high-definition polarized lenses.
You will also find a large range of optic frames with different styles. Each frame offers high-quality comfort wearing. The frame is sold with the lenses at an affordable price (refraction test is also available in the boutique).
Kid’s Sunglass Collection
Finally a kid’s sunglasses collection that offers true fashion styles! The designs are the same as the Adults Collection – better known as “Mini-Me” series. Now kids can also finally express their own unique fashion styles!