Converse X Reigning Champ


In the latest Converse First String collaboration, Converse joined hands with Reigning Champ to reconstruct the iconic Chuck Taylor All Star shoe. If you haven’t heard, Converse First String is a limited-edition collection that celebrates craftsmanship, authenticity and collaboration at the highest level.


A Canada based lifestyle inspired brand that began as a supplier of premium fabric to some of the world’s top street and sportswear brands, Reigning Champ is widely renowned for creating some of the world’s finest fabrics. Laying out the best of its expertise on the table, Reigning Champ lends its heavy-weight terry, jersey fabric to re-imagine the iconic silhouette’s upper.



Available in heather grey or navy, both shoes feature ultra-premium construction and subtle details such as a sharp Reigning Champ chambray lining. The result is the familiar Chuck, with a crisp, clean look and feel. It does not end here. The Reigning Champ Chuck Taylor All Star shoe ages beautifully into well-worn shades over time.


The shoes are completed with natural color laces and the signature Converse logo on the heel and tongue.


“We used vintage-inspired fabrics designed to pay homage to the same era in sportswear when the Chuck Taylor hit the hardwoods,” says Kenta Goto, Reigning Champ Head Designer.  “The iconic shoe has maintained its stature through generations of design and innovation so we wanted to honor its heritage by subtly adding Reigning Champ elements to create a new classic.”


The limited-edition Reigning Champ for Converse Chuck Taylor All Star collection is available at JUICE KL (46 & 46-1, Jalan Telawi 5, Bangsar Baru, Kuala Lumpur, Malaysia).


Photo Credits: Greg Washington from inqmind