Men’s label Coupé-cousu redefines suavity in its Fall/Winter 2012 collection. Staying true to its signature approach, the label builds its design upon the foundation of classic craftsmanship.
The birth of Coupé-cousu four years ago was sparked off by its founders’ (Xie Shangqian and Alex Yeo) love for menswear and their desire to design versatile clothes for the urbanite constantly on the move. Their fascination with traditional tailoring and appreciation of something laboriously handmade laid the foundation for the brand.
With a belief in practising sensible design, Coupé-cousu marries form and function and never gets carried away with design for design’s sake. The designers pay special attention to engineering details, tinkering with the garment’s construction and combining tech and classic materials for contrast and depth.
Quality is never compromised at Coupé-cousu. All garments are made with fine shirting fabrics of either European or Japanese origin and hand-wrapped flat-felled seams sewn with single-needle stitching for a finer finish. Even the buttons are meticulously selected – the mother-of-pearl buttons used exude a lustrous shine unmatched by cheap plastic buttons.