The “Nasi Lemak” Burger took Singapore by storm when it was launched on 13 July. Inspired by the iconic Malay dish, the “Nasi Lemak” Burger attracted customers not only in Singapore but also across the border, and even made its way to the number one spot on Twitter’s trending topics list during the week of its launch. Now, less than two weeks after the launch, the “Nasi Lemak” burger, along with McDonald’s other locally-inspired menu items such as the Chendol McFlurry and Bandung McFizz are sold out islandwide.
“Singaporeans’ overwhelming support for our “Nasi Lemak” Burger and other locally-inspired menu offerings have far exceeded our wildest imagination. We are both heartened and honoured to receive so many positive reviews from customers and food critics who have truly enjoyed our latest creations. And we will certainly consider suggestions to bring it back sometime in the future,” said Agatha Yap, Senior Director of Marketing, Menu and Digital Innovation, McDonald’s Singapore.
“The success of our locally-inspired menu attests to Singaporeans’ love for local flavours with a modern twist, and is also a result of our menu innovation efforts. We will continue to evolve and innovate our menu, staying close to local and international food trends, and strive to delight our customers with tantalising new tastes on top of their favourite McDonald’s core classics,” she added.
Next up: “Made for Singapore” chicken burger gets an “egg-cellent” twist
The McSpicy chicken burger was made specially for spice-loving Singapore in 1999. Since then, it has continued to be one of the nation’s most popular burgers on its core menu.
From today, Singaporeans can look forward to a new twist on the classic McSpicy – the Eggcellent McSpicy. The new burger features the iconic spicy chicken thigh with the added deliciousness of a fresh golden fried egg, and is available from SGD5.75 a la carte, or from SGD7.40 as part of an Extra Value Meal.
Cool down the heat with the new Dinosaur McFlurry® available from SGD3. Both items are available for a limited-time only, whilst stocks last.
Gearing up for National Day and Celebrating 50 Years of NS
As Singapore celebrates 50 years of National Service (NS50), McDonald’s is saluting our servicemen by offering all past and present NS men a FREE Apple Pie or Hot Fudge Sundae with every Extra Value Meal purchased (after breakfast hours) from 4 to 10 August. Eligible customers simply need to present their SAFRA Card, 11B or Pink IC to redeem the treat.
McDonald’s is also spreading the joy to all customers with a limited-time offer on the signature Vanilla Cone at a special price of only 50-cents from 4 to 10 August. A perfect cool treat to have whilst celebrating National Day!