National Day Inspired Timepiece by adidas


Just how far can your creativity be stretched by the inspiration of the nation’s iconic red and white flag? Local designer Kenneth Wong allowed his creativity to run wild and gave patriotism a new stylish persona when he won a watch customising contest during the adidas All 24 event in Singapore last year.


His winning design is officially released on adidas Originals’ NYC watch silhouette. With only 470 pieces produced, this limited edition timepiece will be launched on 1 August 2012 at select adidas Originals stores and authorized retailers exclusively in Singapore in conjunction with Singapore’s 47th National Day.




Kenneth Wong says, “I was overwhelmed. This is the biggest prize I’ve ever won till now. It may not seem much to others, but it definitely means everything to me. It occur to me that the design would have a chance to be made into a real watch by adidas. Its showed that as long as I put in all my effort, I could make it – I’m all in!”


Talk about an honour!


The watch will be available for pre-order at the adidas Originals boutiques in Pacific Plaza and Marina Bay Sands from 18 July onwards. The first 47 consumers who pre-order will receive an adidas laptop bag.