Global athletic leader, New Balance, is now onboard Lazada, an online shopping and selling destination! New Balance will offer men and women’s footwear, apparel and accessories on Southeast Asia’s leading e-commerce platform.
Launched in March 2012, Lazada has a presence in six Southeast Asian countries and is home to a wide variety of products ranging from health and beauty to consumer electronics to fashion and accessories.
With this new partnership, customers can now shop for New Balance items on Lazada, and enjoy the ease of an effortless and engaging shopping experience. New Balance will also participate in Lazada’s 11.11 and 12.12 Online Revolution 2017, which is one of Lazada’s biggest retail event in Southeast Asia. Easy and convenient, the Online Revolution will reward customers with exclusive sales and discounts and highlight the brands that customers love.
Alexis Lanternier, Chief Executive Officer of Lazada Singapore, said: “Lazada prides itself in providing e- commerce access to all key leading brands and we are extremely happy to welcome New Balance. It’s a win-win for all parties, most importantly for customers and New Balance fans who now have easier access to their products.
In line with the 11.11 Online Revolution, New Balance will also be rolling out several promotions. From 10 Nov – 12 Nov, shoppers can enjoy at Balance Official Store:
- Up to 50% off for footwear, apparels & accessories
- Receive $10 coupon, with $100 nett spend at the brand’s store