Molly, POP MART’s top IP, turns 15 this year! CapitaLand, in collaboration with POP MART, is throwing Molly Southeast Asia’s biggest anniversary celebration this festive period. Launched on 11 November, Molly takes the pop art world by storm, with her undeniable allure, signature confident pout, innocent large lake-green eyes, coupled with the mystery of the blind box unboxing experience. This year, CapitaLand’s annual festive campaign presents four themed installations across 16 CapitaLand malls islandwide.
Endless Fun this Jolly Month
This festive season, be (re)acquainted with Molly and discover her fantasy world with the world’s first island-wide art installation featuring Molly in four thematic backdrops based on the series – Yummy Party, One Day of Molly, Molly My Childhood and MEGA Space Molly.
Treat yourself and dig into Molly’s favourite childhood treats with the Yummy Party themed decor at Westgate, JCube, IMM, Junction 8 as well as a 9m x 10m wide photo set located in Plaza Singapura. Then get to know Molly and all her hobbies with the One Day of Molly themed decor at Bedok Mall, Bukit Panjang Plaza, Lot One and Tampines Mall. Be sure to take a wefie with Molly in front of a row of Peranakan Houses exclusive to Singapore as part of a majestic 10m x 7m outdoor grand centrepiece at Bugis Junction. Reminisce your childhood with Molly at the Molly My Childhood themed decor sets in Bugis+, Bugis Street, and SingPost Centre, then cool off from the tropical heat at the 6m x 5m wide pool with the 4.5m tall Molly at Aperia. Finally, take off to space with MEGA Space Molly at Funan with a 2m tall centrepiece featuring the coveted SPACE MOLLY Return Series with astronaut Molly dressed in a cute pastel green and pink space suit.
Deck the Malls with Festive AR Filters
CapitaLand has elevated your photo-taking experience this year. Take a step into the dazzling world of A Jolly Molly Christmas with enchanting AR filters that will transport you and your family to a magical Christmas wonderland! Scan the QR codes near the Molly display sets at participating CapitaLand malls and create unforgettable memories as the festive decor come to life through the four thematic filters – Bubble DreamLand, Nostalgic PartyLand, Cosmic SpaceLand and Cloud Nine CandyLand.
Share your memories with Molly’s AR filters on Instagram and tag @CapitaLandMallsSG for a chance to be one of 10 lucky winners to walk away with SGD50 eCapitaVoucher each. For WeChat users, post your geotagged photos on WeChat Moments and submit a screenshot to CapitaLand Malls Official Account, for a chance to participate in the photo voting contest. The top 5 users with the most votes will win a SGD50 eCapitaVoucher!*
Exclusive CapitaLand Shopping Deals
Earn eCapitaVouchers in the Jolly Festive Cashback on weekdays from now till 24 December to make the most out of your festive retail therapy.
For every SGD150* spent at 14 participating CapitaLand malls, be rewarded with a SGD10 eCapitaVoucher and a Molly Character stamp.
For every cumulative SGD80 spent at Aperia and Bugis Street (including Cold Storage @ Aperia), receive a SGD5 eCapitaVoucher to offset your next purchase at any CapitaLand malls.
At Bedok Mall, Bukit Panjang Plaza, Lot One and Tampines Mall, spend SGD200 to receive an additional SGD5 eCapitaVoucher!*
2 top spenders in the Jolly Festive Cashback promotion will be rewarded with a unit of MEGA Space Molly Christmas 400% each.
Molly Let’s Play! – Gamification and Rewards
In addition to this amazing visual showcase, shoppers can look forward to a range of exclusive deals and promotions via the CapitaStar Rewards Games and stand to win up to SGD50 eCapitaVouchers.
As part of CapitaStar’s 10th anniversary celebrations, CapitaStar members are invited to complete exciting daily tasks and actions with a gamified experience on the CapitaStar App between 11 November to 31 December to collect Molly My Childhood Series character stamps and earn STAR$®, promo codes and more! CapitaStar members with all seven character stamps collected will stand a chance to win one million STAR$® (equivalent to SGD1,000 worth of eCapitaVouchers). The first 100 customers to collect all of Molly’s Stamps will receive POP MART merchandise that can be redeemed at the POP MART Funan Store.*
For more details, visit CapitaStar.
Spend & Win Big!
From now until 31 December, stand a chance to win a SUBARU FORESTER 2.0i-L EyeSight in Draw #5 or an all-electric NISSAN LEAF in the Grand Draw with a minimum spend of SGD50* in any of the 18 participating CapitaLand malls, eCapitaMall, or Capita3Eats! CapitaStar members who are also American Express CapitaCard Members, Raffles Prestige Members, ION+ Reward Members (who are IONPRIVI, IONPRIVI ELITE and The 100 Members) will be entitled to double the chances of qualifying for the promotion. For more information, visit CapitaLand Malls.
Share your festive joy with your loved ones near and far with CapitaLand x POP MART Molly’s exclusive Telegram and WhatsApp sticker pack from 11 November. Stay safe and send your loved ones a gift and complimentary CapitaLand x POP MART Molly’s exclusive eGreeting card with a minimum purchase of SGD10 eCapitaVoucher via the CapitaStar app.
Virtual Treasure Hunt
Don’t forget to take part in our exciting online festivities! From 18 November onwards, go on a Virtual Treasure Hunt with Molly on Instagram and stand a chance to win exciting prizes. Follow @CapitaLandMallsSG on Instagram, spot the hidden Molly and answer a simple question. Nine winners will stand a chance to win SGD50 eCapitaVoucher each!*
Shop for a Cause
In the festive spirit of giving, spread your love by purchasing a range of gifts including inspirational books, eco-cleaning products, handicrafts, home & living items, pouches & purses by local charities and social enterprises via #iShop4Good on eCapitaMall. For every item sold, CapitaLand Hope Foundation will donate SGD5 in support of participating charities.
*Terms and conditions apply.
Molly can’t wait to meet everyone! Be sure to join her exciting and fun family-favourite games and have a jolly laughter at 16 participating CapitaLand malls this Christmas. Visit CapitaLand Malls now for full details of the campaign and shopping deals.