As you rock out to Royal Blood and scream out FKA Twigs lyrics at this year’s Laneway Festival, take a moment to appreciate the Dr. Martens on your feet. These perfect rain-and-muck-proof boots have a deep-rooted relationship with music and subcultures, and will serve you loyally as soak in the sun and music of Laneway.
Dr. Martens is once again partnering with Laneway Festival, and as per tradition, the first 400 festival-goers wearing Dr. Martens will receive a kit which includes a rain poncho, hand-held battery fan, a Dr. Martens Boot festival pass holder, temporary tattoos, and lip stickers.
If you’re not a Dr. Martens wearer yet, we suggest getting acquainted this coming 24 January 2015 by first snacking on snacks that are quintessentially English! Munch on Parma Violets, Terry’s Chocolate Orange, Marmite Crisps and Walkers Worchester Sauce Crisps, amongst other iconic favourites, by Instagramming a photo of anything to do with Dr. Martens on Laneway grounds – with the hashtag #standforsomething. Proceed to tap a snack from the Dr. Martens Vending Machine.
You can also sip on Fuller’s London Pride beer, available exclusively on sale at the Dr. Martens booth, as you capture your best festival pose at the Hello Stranger Photo Booth. Hello Stranger x Dr. Martens will provide Laneway-goers with instant prints free!
Lastly, pee in a Punkaloo. Nothing beats a portaloo when it comes to festival authenticities, and Dr. Martens’ Punkaloo will be decorated with band gig posters and act as a time-machine transporting you to the genre’s defining era. Music piped into the Dr. Martens “Punkaloo” adds the finishing touch to complete an immersive and multi-sensory experience, as one goes about his or her business in the most unlikely part of Laneway Festival.
Get your Laneway Festival Singapore 2015 tickets on Eventclique and SISTIC.
