Formerly with a major label, singer-songwriter Dru Chen recently signed to LINCH under management and is releasing Replay under indie label, Yung Lee Records. The R&B track is personal to Dru, as it speaks to his romantic nature from the time when he was a teenager, learning about what it means to be a lover.
Replay was produced across continents by Canadian-Australian writer/producer Jesse Bear, Singaporean Joel Tan and Dru himself. The song’s neo-soul elements come through with the unmistakable hand claps, beautiful keyboard riffs and timely gospel choruses – with Dru branding it a “true pocket soul jam”. It was also mixed and mastered across international waters by LA-based Nick Kodonas who currently mixes for hit TV show The Masked Singer.
The love song showcases a reminiscence of young love in the late ’90s, going back and ‘replaying’ the first time you met that special someone. With lo-fi elements threaded into Dru’s soulful vocals, we are really transported back to that era of chunky Walkmans and fuzzy TV recordings. The verses’ hard-hitting beats contrast with the chorus’ romantic mood beautifully, especially as Dru slows the energy down singing, ‘take my mind away to those early days / Replay, replay’.
The lyrics are simple and direct, most of its romantic, nostalgic vibes being conveyed through its stellar production. We hear the click of a tape after Dru sings, “My lover, I want you, I need it, gotta have it / Replay that love like over and over again” which cleverly signals a repeat of the bridge. At its essence, Dru explains that Replay is, “A nostalgic look at love discovered and renewed through the VHS tinted lens of a 1990’s kid who grew up with neo-soul music, high-top sneakers, and baggy jeans.” With more songs to be released under this exciting new venture with both LINCH & Yung Lee Records, Replay proves a strong contender that will make any listener swoon in its serenade.
Listen to ‘Replay’ here