Joyrich is a lifestyle brand that is all about ‘retro-future’ styles inspired by iconic relics of past generations. Drawing inspiration from a variety of design sources, Joyrich brings casualness, pop art graphics and fun into the creation of the brand’s unique and colourful apparel that have attracted international musicians and celebrities like Zayn Malik, Rita Ora and more.
Joyrich revs down Route 66 to present fashion lovers everywhere a Fall Winter collection that celebrates life, freedom, self-expression and road adventures! From caps, t-shirts and to accessories, the collection combines quirky pop-inspired 50’s prints, unconventional fabric integrations, and a high-end mix of 80’s and 90’s cuts normally seen in hip hop fashion. Also, expect some pieces that display Joyrich’s collaborations with Keith Haring, Betty Boop and Malcolm Stuart.
The Joyrich FW13 and collaboration collection will be arriving at the Actually store (313@Somerset, #04-06) in August. Prices range from SGD$69 – SGD$95.
