New Balance sure knows how to brighten up our lives – first the Neon Lights Collection, now the Colour Run! The latter is specially designed to commemorate the label’s partnership with The Colour Run in Asia Pacific. It ranges from footwear to accessories, basically everything you need to gear up for this exciting marathon.
The Color Run Fresh Foam 980 shoes feature a dual-coloured upper that is split in the middle to give the impression of being covered in coloured powder. The men’s M980CR lateral side is a striking blue, while the medial side is neon green. The women’s W980CR lateral side is in a shocking pink, while the medial side is bathed in bright yellow. To top it off are custom designed insoles, made with innovative technologies that provides runners ultra-plush cushioning and a reduced drop from heel to forefoot. This ensures a super soft, bouncy ride that gives runners stability and breathability without sacrificing speed.
To match with these vibrant shoes are two running tees and a racer-back, all featuring a multi-coloured splatter theme that runs along the hems and motifs. Apparels feature New Balance’s Dry technology to ensure you keep cool and dry. If you’re into accessories, the Colour Run collection also features headbands and wristbands in striking colours. Plus, every purchase of a pair of The Color Run footwear comes with a free bandana.
The Fresh Foam 980 collection will be available at New Balance Experience stores islandwide. The FreshFoam 980 retails for SGD169.00.